Enforcement action · California Privacy Protection Agency

[CA CPPA] Nation's Largest Rural Lifestyle Retailer to Pay $1.35M Over CCPA Violations

[CA CPPA] Nation's Largest Rural Lifestyle Retailer to Pay $1.35M Over CCPA Violations is an AI-related enforcement action involving California Privacy Protection Agency. Penalty: monetary_fine of $1350000. Tractor Supply Company will pay $1.35M for CCPA violations, marking the largest fine in CPPA history and addressing privacy rights of job applicants.

Action details

Agency
California Privacy Protection Agency
Jurisdiction
CA
Enforcement type
settlement
Document type
enforcement action
Penalty
$1350000 monetary_fine
Topic
ai privacy

Summary

The California Privacy Protection Agency (CPPA) fined Tractor Supply Company $1.35 million for violating the California Consumer Privacy Act (CCPA). The violations include failing to maintain a privacy policy, notify job applicants of their privacy rights, provide an effective opt-out mechanism, and protect personal information shared with other companies. The company must also implement remedial measures and certify compliance annually for the next four years.

Primary source

https://cppa.ca.gov/announcements/2025/20250930.html →

Frequently asked questions

What is [CA CPPA] Nation's Largest Rural Lifestyle Retailer to Pay $1.35M Over CCPA Violations?
The California Privacy Protection Agency (CPPA) fined Tractor Supply Company $1.35 million for violating the California Consumer Privacy Act (CCPA). The violations include failing to maintain a privacy policy, notify job applicants of their privacy rights, provide an effective opt-out mechanism, and protect personal information shared with other companies. The company must also implement remedial measures and certify compliance annually for the next four years. Primary source →
Which agency brought the action?
California Privacy Protection Agency brought this enforcement action in CA. Primary source →
What was the penalty?
The disclosed penalty is a monetary_fine amount of $1350000. Primary source →
When did the action take effect?
The most recent activity on this action was published on 9/30/2025. Primary source →
Where can I find the primary source?
The primary source for [CA CPPA] Nation's Largest Rural Lifestyle Retailer to Pay $1.35M Over CCPA Violations is at https://cppa.ca.gov/announcements/2025/20250930.html. AIGI does not paraphrase secondary commentary — every claim on this page links back to that primary source. Primary source →

Stay informed

Get every California Privacy Protection Agency AI enforcement update.

Start 14-day trial →