FTC proposed an Everalbum order addressing alleged deceptive facial-recognition and biometric-data practices.
The FTC published a proposed consent agreement concerning Everalbum's alleged deceptive facial-recognition and content-deletion practices. The proposed order would require disclosures, affirmative express consent, deletion of specified data and derived models, and compliance monitoring, but the notice states that final approval remained pending.
Action required
Track the proposed Everalbum consent order as a historical FTC enforcement matter and distinguish its proposed provisions from a final binding order.
Binding status
proposed
Governing body
Federal Trade Commission
Direction
restrictive
Innovation impact
constraining
Enforcement details
Case name
In the Matter of Everalbum, Inc.
Agency
Federal Trade Commission
Compliance requirements
Required disclosures
- Clearly and conspicuously disclose all purposes for which users' biometric information will be used or shared before use for face-recognition analysis or development of face-recognition models or algorithms.
Prohibited practices
- Misrepresentations concerning the collection, use, disclosure, maintenance, deletion, access, retention, privacy, security, availability, confidentiality, or integrity of covered information.
Transparency requirements
- Clearly and conspicuously disclose purposes for using or sharing users' biometric information.
- Do not misrepresent the extent, purpose, or duration of access to or retention of covered information.
AI technologies
Affected industries
Affected roles
Frameworks
Cross-references
Cites laws
Section 5(a) of the Federal Trade Commission Act, Section 6(f) of the Federal Trade Commission Act, 15 U.S.C. 46(f), FTC Rule 2.34, 16 CFR 2.34
Enriched 2026-10-09 · resolved via federal register complete
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