TN, US · AI law tracker
SB1807 — TN, US
SB1807 is an AI governance legislation from TN, currently introduced. The introduced bill prohibits personalized algorithmic pricing for goods and services in Tennessee [1]. AIGI tracks 1 primary-source update on this bill; the most recent was published on 2026-01-05.
Status & timeline
- Regulatory stage
- introduced
- Bill status
- introduced
- Authority / governing body
- Tennessee General Assembly
- Chamber
- senate
- Document type
- legislation
Next deadline: No fixed deadline — effective upon enactment if passed into law.
Subscriber only
Full obligation matrix
| Actor | Obligation | Deadline | Source |
|---|---|---|---|
| entity | Refrain from setting the price of a specific good or service using personalized algorithmic pricing. | — | — |
Subscriber only
Enforcement risk score
Announced regulation; enforcement footprint still forming.
Subscriber only
Role-based compliance checklist
- compliance_officer Monitor the legislative progress of Tennessee SB1807 for potential enactment and effective dates.
- product_manager Assess current and planned pricing strategies and technologies to identify any reliance on personalized algorithmic pricing for specific goods or services.
- general_counsel Evaluate the potential impact of SB1807 on business operations and legal exposure under the Tennessee Consumer Protection Act of 1977, if enacted.
Subscriber only
Vendor impact assessment
- Vendor risk class
- medium
- Procurement categories
- other
Organizations using third-party pricing software must engage with vendors to ensure their solutions can comply with a prohibition on personalized algorithmic pricing once enacted, as the entity using the system is ultimately responsible.
Sample vendor questions
- Does your pricing solution utilize personalized algorithmic pricing based on individual consumer data for specific goods or services?
- How can your system be configured to ensure compliance with prohibitions against personalized algorithmic pricing?
- What mechanisms are in place to audit and verify that pricing decisions are not based on prohibited personalized algorithms?
Intelligence briefs (1)
TN SB1807 Introduced: Algorithmic Personalized Pricing Prohibited
The introduced bill prohibits personalized algorithmic pricing for goods and services in Tennessee [1].
This development signals potential new deployer obligations and enforcement risk for AI-driven pricing strategies in Tennessee.
Deadline: No fixed deadline — effective upon enactment if passed into law.
Primary source →Frequently asked questions
- What is SB1807?
- Tennessee Senate Bill 1807 has been introduced, seeking to prohibit entities from setting prices for specific goods or services using personalized algorithmic pricing [1]. The bill designates any violation of this prohibition as an unfair or deceptive act or practice, falling under the purview of the Tennessee Consumer Protection Act of 1977 [2]. Primary source →
- Why does SB1807 matter?
- This development signals potential new deployer obligations and enforcement risk for AI-driven pricing strategies in Tennessee. Primary source →
- Who does SB1807 affect?
- Organizations operating in Tennessee that deploy AI systems for dynamic or personalized pricing of goods and services are within the potential scope of this legislation. Companies utilizing algorithms to tailor prices based on individual consumer data, purchasing history, or inferred willingness to pay will need to monitor this bill's progression. This specifically affects e-commerce platforms, retailers, and service providers that leverage AI in their commercial strategies. Primary source →
- What are the key dates for SB1807?
- No fixed deadline — effective upon enactment if passed into law. Primary source →
- What is the current status of SB1807?
- As of the last published update, SB1807 is at the "introduced" stage, with bill status "introduced". Primary source →
- Where can I find the primary source for SB1807?
- The primary source for the most recent update is at https://wapp.capitol.tn.gov/apps/BillInfo/Default?BillNumber=SB1807&ga=114. AIGI publishes the full citation chain plus every approved brief on this bill. Primary source →
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