NY, US · AI law tracker

S6638 — NY, US

S6638 is an AI governance legislation from NY, currently committee. The proposed bill would mandate disclosure and record-keeping for AI-generated synthetic media in political communications [1]. AIGI tracks 2 primary-source updates on this bill; the most recent was published on 2023-05-03.

Status & timeline

Regulatory stage
committee
Bill status
In Senate Committee
Authority / governing body
New York State Senate
Chamber
Senate
Document type
legislation

Next deadline: No fixed deadline — currently in committee review.

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Full obligation matrix

ActorObligationDeadlineSource
userDisclose that political communications using synthetic media were created with the assistance of artificial intelligence.
agencyMaintain records of synthetic media usage in political communications.

Subscriber only

Enforcement risk score

25
/ 100

Announced regulation; enforcement footprint still forming.

Subscriber only

Role-based compliance checklist

  • compliance_officer Monitor the status of New York S6638 for enactment related to AI disclosures in political communications.
  • general_counsel Review potential legal implications for political campaigns and committees if S6638 is enacted.
  • product_manager Assess requirements for disclosing AI-generated content in political advertising tools, pending enactment of S6638.

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Vendor impact assessment

Vendor risk class
medium
Procurement categories
marketing_personalization, content_moderation, other

Vendors providing tools for political communication and advertising that incorporate generative AI or synthetic media capabilities would need to ensure their platforms support required disclosures and record-keeping if this act is passed.

Sample vendor questions

  1. How do your tools assist in creating synthetic media for political communications?
  2. What mechanisms do your tools provide for disclosing the use of AI in synthetic media?
  3. How do your tools support record-keeping for AI-generated content used by political committees?

Intelligence briefs (2)

legislation In Senate Committee 5/3/2023

New York Bill S6638 Proposes Disclosure for AI-Generated Political Media

The proposed bill would mandate disclosure and record-keeping for AI-generated synthetic media in political communications [1].

This development expands the scope of AI transparency obligations into political communication, signaling a focus on combating AI-powered disinformation.

Deadline: No fixed deadline — currently in committee review.

Primary source →
legislation In Senate Committee 5/3/2023

NY S6638: Political AI Disclaimer (PAID) Act Introduced in Senate

The bill introduces disclosure and record-keeping mandates for AI-generated synthetic media in political communications [1].

This signals an emerging legislative focus on AI-driven disinformation risks within political campaigns, emphasizing transparency and accountability.

Deadline: No fixed deadline — currently in committee review.

Primary source →

Frequently asked questions

What is S6638?
The New York State Senate introduced Bill S6638, known as the "political artificial intelligence disclaimer (PAID) act" [1]. This legislation proposes requiring political communications employing synthetic media to include a disclosure indicating AI assistance [1]. Additionally, political committees utilizing synthetic media would be obligated to maintain records of such usage [2]. Primary source →
Why does S6638 matter?
This development expands the scope of AI transparency obligations into political communication, signaling a focus on combating AI-powered disinformation. Primary source →
Who does S6638 affect?
Political campaigns, parties, committees, and any entities producing political communications for distribution in New York State would be directly affected. This includes organizations that utilize AI tools to generate or modify images, audio, or video for political messaging, particularly those that could be considered "synthetic media." Deployers of AI in political advertising, voter outreach, and public relations would need to assess their current practices. Primary source →
What are the key dates for S6638?
No fixed deadline — currently in committee review. Primary source →
What is the current status of S6638?
As of the last published update, S6638 is at the "committee" stage, with bill status "In Senate Committee". Primary source →
Where can I find the primary source for S6638?
The primary source for the most recent update is at https://legislation.nysenate.gov/bills/2023/S6638. AIGI publishes the full citation chain plus every approved brief on this bill. Primary source →

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